Discovery is the very beginning of the UX process. Discovery is where you can lay all the cards on the table and get a clear picture of the road forward.
During the discovery process, your business goals and objectives are reviewed and a clear path is set out for the following tasks to operate in.
Information Architecture allows us to understand the flow of information before we understand the flow of people through your site or app. This can be a mix of online testing, user focus groups, analytics and heat maps and session recordings. After this process is complete you will have enough knowledge to start making some very important design decisions.
Great UX comes from understanding the needs of your ideal user.
Prototyping starts in paper form and is a process that is participated in by all relevant stakeholders and our team. The output of this phase is working prototypes that mimic user paths.
Wireframing allows you to start to see the framework for your content to live in. These can be sketches all the way up to high fidelity wireframes.
Start Your User Experience Journey.
Being enhancing customer satisfaction and loyalty by improving the usability, ease of use, and pleasure provided in the interaction with your website or app.
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