The better the brief the better the logo. Starting with a solid logo brief that is targeted around business goals is very important. It means the difference between wasted hours and hundreds of iterations of bad logos or one that just works.
During the briefing process, your logo goals and objectives are reviewed and a clear path is set out for the design team.
Logo Research & Discovery
Your logo is not an island. It will live in the real world surrounded by literally millions of other logos. So taking the time to research your industry and cross-category examples is very important. We might even uncover a gem of an insight that has gone unnoticed for years and is the crux of your business and the cornerstone of your brand.
Idea Generation & Logo Design
Great logos come from big ideas and sound design knowledge. Spending time generating multiple logo directions with different treatments and styles often results in a short list of front-runners that help narrow the decision and allow for the easy selection of the best possible logo concept.
Logo Artwork Delivery & Brand Guardianship
So you have a great logo! Now what? Keeping brand consistency from the outset of a project is extremely important to the growth of your brand. Allow Elevate to play that role and we will be there beyond the big launch when the brand really needs to survive.
Need A New Logo?
The coffee machine is on and our 2B’s are sharpened and ready to except your logo brief.
Looking for a new website or maybe you want to launch an awesome new product or service? We would love to chat about how we can help you boost your ROI and capture more leads to grow your business.
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The Elevate team were super responsive to my business needs. They just know how to make the phone ring. Life savers!
Shout out to my girl Emily for the best customer service experience of my life, bar none. I'm proud to run campaigns with Elevate
Elevate exceeded my expectations of web design and development, giving me a high quality, lead-generating business asset!